THE FUNDAMENTAL BASIS FOR OUR LONG-TERM COMMITMENT TO SUSTAINABILITY IS TO REDUCE THE NEGATIVE EFFECTS ON THE ENVIRONMENT FROM OUR ACTIONS WHILST REDUCING THE COSTS PASSED ON TO CUSTOMERS.
- Richard Tarboton, Director of Energy and Carbon, BT Group
BT Group has pioneered a values-driven stance on carbon reduction, and as an energy-intensive company it’s clear that financial drivers are equally important in the delivery of its strategy. The company has set bold targets and pursued continuous improvement in its energy-reduction measures.
The information and communications technology (ICT) sector is at the forefront of developing and implementing technologies that will be pivotal to the Clean Revolution. These smart energy technologies, together with measures to reduce the energy footprint of the sector, could reduce global emissions by as much as 15% by 2020. One company helping to lead this revolution is BT Group.
BT Group (formerly British Telecom) is one of the world’s largest telecommunications companies with operations in more than 170 countries. It provides fixed-line, mobile, broadband and networking services and employs over 100,000 staff. In 2010 its revenue was over $30 billion.
Running such a large electronic-based business comes with a hefty power bill. In the UK, where the company is headquartered, BT is one of the country’s largest energy users. The scale of its energy use helped the firm to identify not only cost and efficiency savings within the company but a new and growing range of external business opportunities as well. BT has also moved further and faster than many competitors, underlining the importance of a corporate culture actively supportive of sustainability ideas and initiatives.
Through its everyday business, BT is acting as a catalyst for the Clean Revolution: first by demonstrating how emissions can be reduced while still maintaining growth; and second by providing the tools and technology to enable others to follow.